Here is an interesting statistic that the analysts team here at ShopLocal came up with. Within the first quarter of 2006, as compared to the same period in 2005, consumers interest for local store and sale information grew at 18.7%. This clearly helps demonstrate that internet users are ever interested in searching the web for localized pre-sale information. Retailers that help equip their customers with this local pre-sale information are seeing the direct benefits such as increased in-store traffic and higher promotional sales lifts, as consumers are more and more doing their pre-shopping research and decision making online and then going into stores to buy.
To read the entire press release, go to: http://biz.yahoo.com/prnews/060419/clw504.html?.v=37
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